Stationery Design Research

What is ‘Stationery Design’?

Stationery design is branding your company name or logo onto different stationery. This is very important for marketing, and it can boost the business in a beneficial manner. The visual identity of the business needs to be as unique and original as possible to bring the business into the market. The visual identity is referring to the logo, slogan and the design scheme used to promote the business. For the branding of the company to be successful it is vital that the logo needs to be eye catching and leaves a strong positive impression on the viewers.The use of stationery design is that it represents the company in a highly professional manner. The stationery tells clients that the business is legitimate and professional. When connecting with clients and other businesses, the stationery designs is one of the first things that they will see and remember, so it needs to represent the company in the best manner possible.

Website on the importance of stationery design

Stationery Design Example:

Semet Corporate Identity Design Website

semet-sd

Letter Headings

Letter Heading.jpg

A letter heading is a printed heading that states an organisations or person’s name and logo. They will also include the address somewhere on the page as well. It is the default design that would end up being used for all of its letters. Having a professional look, keeping it clear and well organised will make a good letter heading design. The letter heading will have a white background, most likely, so the logo and colours need to stand out from the white background.

Compliment Slips

Comliment Slip.jpg

The standard dimensions of a compliment slip is 210 x 99 mm (one third of an A4 page). A compliment slip is a small slip of paper that contains the same name and address information that would be on a letterhead. The main aspect of a compliment slip is the blank space for a hand written message to be written. The compliment slip which is informal can be a replacement for a formal use of replying.

Business Cards

business-card-design

The standard dimensions for a business card is 3.5 x 2 inches. Business cards are usually to hand out to clients, and they contain useful information. The card will include the organisation name, logo, contact information (address, telephone number, email, social media, etc.). One side would have the organisation name and logo, with the other side having the contact information. The side with the name and logo is bold, clear and big so that the clients can easily recognise the organisation.

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